Monday, April 29, 2013

Why Promote an Organic Food Network?

Who Benefits from an Organic Food Network?

 
 
Individual consumers of organic food and those who provide organic products in the organic food marketplace are widely scattered.  Many feel that their struggle to find truly organic food in sufficient quantities and varieties, or to sell it profitably, is a lonely effort.
 
Yet their counterparts, their fellow organic food seekers or providers are everywhere!   You and I can sense a gigantic worldwide awakening--an aversion to the seemingly inexhaustible pollution of food by thoughtless and/or greedy large and small distributors.
 

Lack of Connectivity

 
Even with our current seemingly endless Internet connectivity, concerned individuals and organizations, supporters of the nascent organic food movement, mostly flail weakly against the steel flanks of what they perceive are heartless corporations or obdurate government entities at all levels, all thwarting progress.
 

True Connectivity is Missing!

 
Each major role player in the organic food movement inevitably has his own very understandable and justified viewpoint.  Who are these role players?
 
  • The Consumer (at his home, at his local shop)
  • The Farmer
  • The Retailer
  • The Wholesaler
  • The Processor
  • The Restauranteur
  • The Fresh Meal Provider for Companies, Hospitals, Schools, Retirement Homes
My company--I Control Communications--aims to connect these seven role players, to enhance their communications.  We would enable any in one role to communicate with one or more in another role.  In addition, anyone in any of the roles will be able to communicate with fellow members within his own role.

To make this clearer, let's simplify the seven role players to three: Producer, Distributor (or middleman), and Consumer.  Now, let's take CHERRIES as an example.

If we link all three, Producer, Distributor, and Consumer, by their registered interest in CHERRIES, here are their possible paths of communication, on the subject of organic CHERRIES:

Communication about CHERRIES

 
Producers --->    Consumers
Producers --->   Distributors
Producers   --->   Producers
 
Distributors   --->   Consumers
Distributors   --->   Distributors
Distributors   --->   Producers
 
Consumers   --->   Consumers
Consumers   --->   Distributors
Consumers   --->   Producers
 

New Communication Channels

Boost the Power of

The Organic Food Movement!

 
With the new power of the Organic Food Network, developed by I Control Communications (www.icontrolcommunications.com), all participants will benefit! 

 

And organic CHERRIES will triumph!



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