Farmers Markets vs. CSA (Community Supported Agriculture)
Donna Buono has a 20-acre organic farm in the small town of Rainbow in northern San Diego County, California. She grows 70 different fruits, macademias, and heirloom vegetables on her Morning Song Farm. (See U-T San Diego, September 30, 2013).
Why She Gave Up Farmers Markets
"I was doing farmers markets, and I love them, but economically it didn't pencil out for us. . .once you pay your employee and pay for gas you don't make anything."
With farmers markets:
- The farmer never knows how much to harvest
- Rain or a sporting event can change sales figures substantially
- You end up giving away or throwing away a lot of food
Why She Likes Community Supported Agriculture
A CSA (Community Supported Agriculture) farm has drop-off points where customers pick up the produce they pay for in advance as "subscribers." They pay a set price:
- Small box, weekly or bi-weekly--$34.50
- Large box, weekly or bi-weekly--$44.50
- Salad fixings, weekly--$19.75
The CSA Disadvantages
- Too few people who want non-GMO organic foods in their homes are aware of CSAs (San Diego County, one of the largest counties in the lower 48 states and with a great many small farms, has only some dozen CSAs!)
- Marketing (Advertising) is expensive
- Talented labor is a huge issue
Donna Buono's Organic Farm is a Labor of Love!
"Our subscribers say they feel like its Christmas
when they open their boxes"
"Healthy food should not be a luxury!
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