Eco-conscious Patagonia Brews a Malty Beverage
to Celebrates Its 40 Years
The well-known, outdoor clothing manufacturer, Patagonia, has joined New Belgium Brewing to mark its 40th year in business with suds described as brewed with organic ingredients.
Intriguing Taste
California-based Patagonia boasts that its beer brewed in the "California Common" tradition and named California Route, is a California lager. Here is the company's artful description:
Boasting California lager yeast with subtle fruity esters and a refreshing light lager finish, California Route organic lager is canned for adventure [In other words, you can take your cans of organic beer with you on outdoor trips, as you wear your esteemed Patagonia outerwear!].
The beer has an aromatic blast of citrusy hops and a heavy dose of noble hallertau.
The addition of organic Munich specialty malt builds complexity with hints of freshly baked bread. Consistent with Patagonia's long-standing commitment to organics, the beer is brewed with certified organic ingredients.
Where Can You Drink Up!
Patagonia says that California Route, 5.5% ABV, and sold in 12-ounce cans, will be sold in
- Seattle
- Portland
- Chicago
- Boulder
- Denver
- Boston
- New York City
- San Francisco
- Palo Alto
- Cardiff-by-the Sea
- Ventura
Cheers to Patagonia!
May Organic Beer
Have a New, Thriving Day!
* * *
